Learn how Modern Pricing helps you apply dynamic pricing to earn more revenue.
Introducing a simple, proven workflow that scales, so you can go from static to dynamic pricing with ease.
| On your own... | ||
|---|---|---|
| 1 | Collect non-PII data from your visitors. | |
| 2 | Filter out bot traffic. | |
| 3 | Segment visitors based on browsing history. | |
| 4 | Segment visitors based on spatial economics. | |
| 5 | Segment visitors based on technographics. | |
| 6 | Research the price sensitivy of your segments. | |
| 7 | Develop a scoring algorithm that appropriately weighs varying price sensitivities. | |
| 8 | Test scoring algorithm on a range of inputs. | |
| 9 | Adjust the scoring algorithm for edge cases. | |
| 10 | Define pricing tiers. | |
| 11 | Create pricing plans. | |
| 12 | Audit website for mentions of hard-coded prices. | |
| 13 | Add conversion tracking to measure the efficacy of your pricing strategy. | |
| 14 | Release. | |
| With Modern Pricing... | |
|---|---|
| 1 | Create pricing plans. |
| 2 | Implement the Modern Pricing API. |
| 3 | Release. |
Only 3 easy steps—the fast-track to dynamic pricing.
Achieve your revenue goals quicker with a clear, battle-tested pricing strategy, a reliable API to carry it out, and an incredibly helpful, trusted partner along the way.
The results speak for themselves:
| On your own... | With Modern Pricing... | |
|---|---|---|
| Time Required | Months | Days |
| Risk Level | High | Low |
| Yield Lift | Unknown | 36% average |
We believe price is the one factor that most affects a product's demand. Our automatic scoring system consumes non-PII data from each visitor to your website and infers the highest price level where they are willing to buy—all in real-time.
Examples of data that are considered before calculating every Modern Pricing score:
The amount of money that a person has available for spending and saving after income taxes.
Unemployment rate, educational attainment, occupational groups, Gini coefficient, etc.
Urban vs rural, travel time to work, cost of living index, median home value, climate, etc.
Desktop vs mobile device, operating system, browser, internet provider, internet speed index, etc.
New vs returning visitor, time on site, pages most frequently visited, prior purchase behavior, etc.
High-season vs low-season, weekdays vs weekends, mornings vs evenings, one-time events, holidays, etc.
Get detailed insights about your audience so that you can create more relevant experiences for them.
Our customers range from established companies to new startups. In every case, we've helped them to increase their yield with just a few lines of code.
"Modern Pricing helped us realize that pricing is never one-size-fits-all; every visitor is different. With their help, our revenue yield increased 30% virtually overnight."
Herwig K. — InvestReady, Founder & CEO
Start your Modern Pricing journey now by creating a free account to get started.
Try a Live Demo, view our Frequently Asked Questions, or read the latest news on our Blog.
